
April King Legal Launches Nationwide TV Campaign
We’re excited to announce the launch of our nationwide TV advertising campaign, bringing our innovative April Wills® to more people across the UK.
As of 1st January 2025, our new direct response television (DRTV) advert is airing, designed to help families understand how they can protect their estate and ensure their wishes are met.
What Does the Advert Cover?
The three-minute advert explains the unique benefits of April Wills®, which are specifically designed to:
- Help protect assets from potential future care fees and other risks
- Ensure your estate passes to loved ones, not unintended beneficiaries
- Provide clarity and peace of mind for your family’s future
Why Are We Doing This?
At April King Legal, we believe that estate planning should be clear, accessible, and tailored to you.
Founder Paul King TEP explains why this campaign is so important:
“Many people assume that making a simple Will is enough to protect their estate, but that’s not always the case. Our April Wills® are designed to safeguard what matters most, helping families to retain their assets for future generations. This advert allows us to reach even more people who want to make informed decisions about their estate planning.”
If you would like to learn how an April Will® can help you, contact us today to arrange a free informal initial chat.
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Disclaimer
The information provided in this article is for general informational purposes only and does not constitute legal, financial, or professional advice. No responsibility is accepted for any action taken or not taken based on the content of this article. Readers should seek appropriate professional advice tailored to their circumstances before making decisions. April King Legal will not be held liable for any loss or damage arising from reliance on this information.











